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Business Consulting / Training and Marketing OutsourcingIn a fast changing, complicated and competitive environment, especially in a dynamic market like China, organizations holding on to the philosophy of "business as usual" are quickly fading off. Businesses require a paradigm shift in the way they do businesses. They need an "out of the box" consultant point of view, confronting the usual beliefs and develop a systematic process to reframe and retrain the way to work. Outsourcing of marketing activities when it is not the organization's core value adding activity is catching on in many organizations because it is an efficient and effective way of utilizing the organization's limited resources.
• Marketing Oriented Change Management |
China: a land full of opportunities. However, there is a sufficient share of hidden challenges in the middle kingdom for businesses to consider seriously before making a move. With more than 10 years of accumulated business working experience in China, the team in Village Earth is in a good position to provide market entry and market research study for foreign companies interested in entering the dynamic China market. In those years where China experienced such a dramatic change, the team had worked with large MNCs, large SOEs and both foreign and local SMEs ViE will produce a study that would go beyond the facade of bubbled facts, filter through the web of confusion to provide our clients with a realistic knowledge of whether they would have a reasonable market potential in China and advice on possible route to capture that opportunity. We would take the time to understand our client's existing business model, objectives, ambition and expectation in entering the market and provide the plan and the services for customer acquisition, development and retention in China. |
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Don't waste money spending on generic training classes. ViE advocates the idea that our clients should instead invest into workshops that focus on changing the right behavior to improve organization performance. Recognizing that to be successful in a highly dynamic environment, many organizations spend money on sending their employees to training classes. Unfortunately, these generic training classes do not transform the desired behavior that would in turn give the return on investment. ViE strongly believes that our clients should take learning to a strategic level and expect the learning system to be specific in transforming the right behavior for their organization to become more responsive to customers, more proactive in performance and more focused on building up core competences. ViE strives to work with our clients on assessing the specific strategic direction of their organization before establishing specific targeted learning initiatives specifically to address the desired behavioral change. In particular, ViE focus on helping our clients to be more customer-centric, more strategic in selling and more customer-marketing oriented. |
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You can spend your marketing budget more effectively at the same time achieve an integrated customer experience! Research has shown that marketing outsourcing can save you cost and time by leveraging on external resources and operating a slim and fit organization. Contrary to common believes, studies demonstrated marketing outsourcing has not only improves business performance, it enhances the marketing function. It will increase your schedule flexibility, resource availability and thus improve your ROI. Village Earth has the networks, marketing and project management experience you will need without compromising on quality. We will work with you to understand your business and industry; assess your customer base and marketing needs before developing a specific marketing plan or program. We will then meticulously take the effort to conceptualize with designers, source and coordinate with different vendors and implement with your team to make the program a success. |
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